buy wedding in italy

Destination Wedding

Conference - Exhibition Area - Marketing Services

 

2019 – 5° BUY WEDDING IN ITALY EDITION – BWI

12-13-14 November 2019 Palazzo Isolani, Bologna – Italy

 

Within the national economic scenario, the Destination Wedding is a market segment in constant growth thanks to the excellence of the artistic and environmental heritage of Italy, attracting an international demand that grows year on year and is becoming more and more demanding and diverse.

BWI is the only multichannel Italian platform that offers B2B marketing services dedicated to this sector and partners with Italian companies already active within this market and with companies who want to access it, offering an efficient tool that enables to:

  •  increment business by contacting and meeting selected international destination wedding planners
  •  understand market trends, international scenarios and economic data
  •  improve personal education through sessions of conferences on the best techniques to satisfy foreign customers
  •  be up-to-date with the evolution of the demand

The BWI offer, to be effective, ought to be in line with the standards imposed by the sector, a need that translates into a continuous evolution of the services that compose its structure.

 

DEDICATED TO

Italian Sellers – the offer

  • Ho.Re.Ca
  • Location
  • Products and services for weddings and wedding tourism

International Buyers – the demand:

  • Wedding planners
  • Tour operators and travel agents
  • Operators of the field

 

PLATFORM SERVICES

 

THE CONFERENCE

Two days of conferences and workshops dedicated to Destination Wedding, defined and coordinated by the Technical Committee of experts of the sector and chaired by Bianca Trusiani.

THE AGENDA ON TO ONE

A space reserved to Italian sellers to meet foreign buyers; companies are given the opportunity of managing appointments with the guest buyers through a digital agenda for each of the two days.

BMS ONLINE (Business Matching Service)

A digital tool to contact wedding planners and foreign tour operators, active all year long. The digital service enables companies, through a dedicated area, to present their activity to buyers (wedding planners or tour operators) enrolled in the service (over 130) through a dedicated sheet and to contact them directly in a swift and reserved way. .

BUY WEDDING IN ITALY MAGAZINE

The magazine, in English, is distributed in various BtoC and BtoC international fairs dedicated to the wedding and tourism industries.

NEWSLETTER

The newsletter is sent to a database over 7000 contacts, Italian and foreign, selected across all categories of services operating within the Destion Wedding field.

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